I was tasked with conceptualizing and designing content for a newly published instagram account, to educate Sprint's sales reps and create brand awareness for Asurion's service. We knew our audience were younger sales reps in stores, so we geared the content to their likes and interest.

What started as a small private account with less than 50 followers transformed into a 400+ account. A few of the pieces I put together were requested to be used by Sprints corporate marketing & communications department on their social account to the public, and also their internal communications department. In the end, Sprint took over the account to help consolidate the messaging into their internal communication tools. While some may view this as a defeat, we took this as a win in the fact that we turned this account that grew in a short time and was adopted by Sprint.